Home Image Home Image Home Image Home Image Home Image

What we do

Propeller knows the importance of a tailored and coherent approach, so that is exactly what we deliver.

  • We deliver stunning, visually creative designs underpinned by intelligent SEO;
  • We build robust, intuitive CMS creatively integrated into exciting design;
  • We deliver dynamic email marketing solutions supported by innovative in-house data collection;
  • We work closely with our clients to provide the perfect solution for them, but that’s just the beginning of a long-term relationship:

At Propeller we don’t believe in building you a website and leaving you to get on with it. For a start, building websites isn’t all Propeller does. But beyond that, it’s because we know the internet inside out. We know that as you evolve, so should your online strategy. We’re here to make sure that it does.


Our comprehensive approach means that Propeller boasts a repertoire of innovative, award-winning websites, e-commerce solutions and email marketing campaigns for international and dynamic brands. We develop industry-leading platforms, send millions of emails per year on behalf of our clients, and offer completely transparent reporting procedures.


Why not see what our approach can do for you? Give us a call on 020 7836 2736.

Accessibility

Millions of people have disabilities that affect their use of the internet and, apart from social responsibility, it just doesn't make business sense to ignore them.


The standards for accessibility are always changing and at Propeller we are constantly working to adapt with them.


If you want an example of how accessibility should work, our website isn't a bad place to start.


In order to make sure that everyone can find the information they need as quickly and easily as possible, we've used W3 standards compliant XHTML, ‘Heading Tags' for headliners and produced lists for navigation. We have also enabled 'tabbing' as an alternate form of navigation, whilst our more advanced features, such as javascript don't cause issues when disabled.


What all this jargon-busting basically means is that we've done everything we can think of to make this website as user-friendly as possible.


This is the standard we aim for in all of our work.

Content Management

How many times have you looked at your website and thought, ‘I wish I could just change this little detail on my own, right now?'


We understand that sometimes you'd rather not have to call us and explain what you want, when it would be so much quicker and simpler to do it yourself, right then and there.

So Propeller declares war on niggling little changes. We say no to out of date websites. We could go on. But instead, we'll get on with building you a robust and flexible Content Management System that enables you to change as much or as little of your website as works for you.

Design

Propeller is passionate about translating your brand and company ethos successfully online; after all, if we're not passionate about that, we might as well become accountants.


Not that there's anything wrong with accountants. Some of our best friends...

The point is, as a brand you spend so much time and effort creating an identity, so why would you leave your online marketing in the hands of anyone but the experts? Well you wouldn't. So this is where Propeller steps in. We have a proven track record in making sure our clients stand out online and we consistently produce great, brand-enhancing graphics.


Oh, and we've worked hard for our reputation so we do plan on keeping it.

E-commerce

E-commerce all sounds rather technical doesn't it?


Don't be put off by its seemingly impenetrable exterior though. We know it's hard not to judge on appearances – we are, after all, a design agency, but stick with us on this.


By investing in a great e-commerce website, the world is truly your oyster. Please excuse the cliché, we felt it was warranted. How else can an English company so easily reach a Japanese audience? Or even a company based in Yorkshire sell to customers in London?

This is all very exciting, but where, we suppose you're wondering, does Propeller come in? Well, about here actually. Along with a proven track record an unrivalled e-commerce system and a desire to help you really succeed online


The way we see it, your success is our success.

Email Marketing

At Propeller, Email Marketing has always been one of our first loves.


Yes we know how that sounds. But then again, that's what we're here for – to sound like geeks so you don't have to.


And really, while you may scoff at first, we know that once you've experienced the massive returns our renowned email marketing campaigns deliver, you'll soon be lining up to eat your hats. We won't make you though. You can eat cake instead.

We don't believe in gimmicks – we don't need them. We just know what works, and we have the success of our clients to prove it. We know about designing stylish HTML, graphic-led emails that grab your customers' attention; we know about building up a receptive database, and how to target them successfully; we know about giving you the information you need to analyse the success of our campaign. We know all this, and what's more, we want to share it with you.


We're nice like that.

Hosting

Hosting is rather like a waiter. Yes, really.


What we mean by that is that the best waiters are intuitive and provide you with a fantastic service, while you hardly notice. Great hosting means that your website goes live and stays live. It means that your data is always backed up. It means a whole host of other fabulous things, which you probably wouldn't notice until they were gone.


Propeller's hosting is, of course, Michelin-starred.*

* Not really of course. That would just be silly.

Multimedia

Think of Propeller as your online match-maker.


We have a long track record of successfully incorporating all types of media to websites that need that extra bit of movement and life.


And when we say multi, we mean multi: we're thinking podcasts, webcasts, video, streaming, mobile and everything in between.

Ongoing Management

Websites are a vital feature of any business; Propeller uses cutting-edge design and creates stunning websites that bring our clients alive online.


That's the first and arguably most important hurdle dealt with in style.


But how do you take your website from being a stunning online brochure to becoming an essential part of your business that continually delivers?

Propeller doesn't see return on investment as an optional extra. All of our online campaigns are carefully targeted to deliver significant returns: our ongoing management transforms our clients' online presence from being simply another outgoing to becoming an integral part of what they do.

Photography

Beautiful photography is great isn't it? Shoddy snaps of the family trip to Skegness, taken on your gran's disposable aren't.


OK, no-one's really planning on using those on their website, but it's practically impossible to over-state the importance of photography on a website. It can elevate a website to dizzying heights, but with the wrong photography even the most inspired design can be lost.


The problem is, where can you find someone to deliver the kind of quality you need? And having found said genius, how can you convince them not to make you re-mortgage your house to pay for it?


Once again, Propeller are go. We have a specialist in-house digital photographer who knows how to capture your business for the online market. Our photography is supplied in digital format for unrestricted use by your business and, best of all, we don't ask for a pound of flesh in return.

Search Engine Optimisation

Want to hear a secret?


Beautiful graphics do not a successful online campaign make.


Alright, it's not top gossip, but it is a crucial point. You can have the most incredible website known to man, but if no-one can actually find it, it's all a bit pointless.

Propeller will ensure you stand out. We're constantly working hard on developing our Search Engine Optimisation strategies to keep our clients up there on the natural listings. And for those who want to spend a bit extra, our carefully targeted Pence Per Click campaigns deliver impressive results.


Don't tell anyone though.

Security

We love a joke at Propeller.


So we thought long and hard about some security-related funnies to liven things up.
We couldn't think of any.


Not because we've mislaid our comic genius. The truth is that Propeller doesn't consider security to be a joke.

In fact, we take it very seriously. We constantly run security checks and data back-ups. We deliver secure, premium hosting. We constantly monitor for external threats.

Basically, we ensure that your online presence is as secure as it is sensational.


No jokes.

Social Media

The emergence and power of social media is undeniable...


Whilst word of mouth is the strongest form of marketing, having the ability to watch, grow and interact with it across the digital community is invaluable to any brand. Propeller offers a coherent approach, building social media strategies that effectively communicate and interact with new audiences, creating buzz and brand familiarity to ensure a strong presence across all social media properties.