Young’s Big Game Action!
04-10
World Cup Fever
Young and Co’s approached us to develop an online campaign for the World Cup, centered around drawing customers into what are not traditionally considered ‘football’ pubs.
We centered the design of this micro site around a fun and engaging graphic with animals representing all of the top playing teams. This design has been taken and adapted across point of sale in house, posters and billboard hoarding.
The focus of the site is to drive bookings for pre-match meals, corporate functions and provide a central resource of information for customers wanting to track their favorite team’s progress in the tournament and download a fixture list to their outlook calendars.
Let the Young’s World Cup Fever begin!
Other Articles
