Idlewine
Wine Merchant and Wine Club offering genuine and passionate customer service.
What they Wanted
As a largely online business, Idlewine needed an e-commerce website that would enable them to sell their boutique wines from their base in Notting Hill. The subscription-based Wine Club was also key to this project.
What Propeller Delivered
Propeller used playful sketches to add a welcoming edge to the often elitist world of wine, whilst still retaining the solid functionality and navigational structure of a successful e-commerce site.
Result
The website launched with a bang in the run-up to the busy festive period - since, the online Wine Club subscriptions have been growing rapidly.
